What Would They Say Today?

What Would They Say Today?

Eighteen months after the terrorist attacks of 9/11, America’s healthcare leadership announced that while they had not been ready on September 11, 2001, now they were. On March 13, 2003, in a much-ballyhooed statement, still sited to this day, the American College of...
Where Did All The Doctors Go?

Where Did All The Doctors Go?

In the fall of 2010, the gulf coast of the United States is again struck by a category four hurricane. Five years of planning and preparation swing into action. Hospitals, structurally reinforced to survive such storms, remain open and operational, serving their...
Generation Y the Digital Natives

Generation Y the Digital Natives

The international marketing firm Youngster recently reported that for the first time in history, the market group known as Generation Y, those ages 10 to 25, is evenly divided across each of its five age-based subgroups.  A short ten years ago when Generation Y first...